Price Stability, Rising Investments, and New Opportunities
Demand from both local buyers and foreign investors continues to support the Greek real estate market, even amid limited supply. As a result, the market remains active, defying earlier expectations of a price slowdown.
In 2024, property prices in Greece remained stable or increased across various regions. In Athens, even in traditionally affordable districts such as Patissia and Kypseli, prices reached €8,000 per square meter.
For comparison, Barcelona’s lower-cost districts, including Horta-Guinardó and Nou Barris, have an average price of around €3,500 per square meter. In Southern Athens, a popular area for tourism-related investments, prices rose by 6.8% in a year, while rental rates increased by 10.6%.
On the periphery, tourism-driven regions saw even more pronounced changes. Lefkada, a top holiday destination, recorded a 21% increase in property prices. Meanwhile, Piraeus, Greece’s largest port city, experienced a 28.9% surge, largely due to its economic growth and proximity to Athens. Anticipating this trend, we previously introduced a series of investment opportunities in this region.
Local buyers dominate most real estate transactions, typically seeking primary residences. The primary groups of Greek buyers include:
Foreign investors, on the other hand, focus on investment properties and holiday homes. The average price of such properties is often higher than those sought by local buyers, influenced by both Greece’s Golden Visa requirements and investment-driven demand.The most popular areas for foreign investors remain:
With prices rising steadily and rental demand remaining strong, Greece continues to offer high-yield opportunities for both local and international investors.
According to analyst Adam Barr, the Greek real estate market continues to be shaped by high demand for tourism-related and investment properties alongside a limited supply of available housing. In high-demand regions such as Piraeus and Southern Athens, rental income remains stable but fluctuates with seasonal tourism patterns.
Adam Barr also highlights renovation as a crucial tool for increasing property value. Well-executed renovations can boost property prices by up to 20%, although renovation costs have risen to €1,000–€1,200 per square meter. However, a shortage of skilled labor and long renovation timelines present challenges for buyers considering older properties.
Experts anticipate that Greece’s real estate market will continue its positive trajectory in the coming years. The strongest investment potential lies in regions experiencing both rising property prices and high demand, including:
For investors, the combination of price appreciation and stable rental yields makes these locations highly attractive.Renovation projects are becoming a key strategy for increasing property value. Both local and foreign buyers prefer already-upgraded properties to avoid the challenges of lengthy and costly renovation projects.Government-backed initiatives like "My House II" are also expected to stimulate the market, particularly for small- to mid-sized properties. Additionally, the sale of bank-owned properties could expand supply, potentially stabilizing price growth in the future.
In 2025, the Greek real estate market offers unique opportunities for strategic investors. With strong demand, high-growth regions, and solid rental returns, Greece remains one of the most attractive European destinations for real estate investment.
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